Museum Collections
Luce Center
Souvenir tile
Object Number:
2008.1.1
Date:
ca. 1964
Medium:
Glazed ceramic
Dimensions:
Overall: 6 x 6 in. (15.2 x 15.2 cm)
Description:
Square white ceramic tile with multi-colored circular print featuring images of nine 1964 World's Fair attractions: the Unisphere at center, surrounded by images of the Swiss Sky Ride, Heliport, Ford Motor Company, Tower of Light, Monorail, U.S. Pavilion, General Motors, and Spain pavilion; gold scrolls in each corner. Adhesive label on reverse: "© 1961, 1963 N.Y.W.F. / UNISPHERE® presented by USS United States Steel"
Gallery Label:
New York City's third world's fair was held in Flushing Meadows Park in 1964-65. Unlike its predecessor in 1939-40, the '64-65 fair was held without the sponsorship of the Bureau of International Expositions. The symbol of the fair was the twelve-story high Unisphere, erected by U.S. Steel, an illustration of the fair's theme of "Peace Through Understanding" and its dedication to "Man's Achievement on a Shrinking Globe in an Expanding Universe." The BIE sanction of the fair, due to a dispute over the length of the event and rental charges for exhibitors, kept most major European countries from participating.
Credit Line:
Gift of Roy Eddey
Due to ongoing research, information about this object is subject to change.