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New Tokyo

Object Number: 
ca. 1960-1980
Cardboard, ink, and striker
outer box: 2 1/4 x 1 5/8 x 5/16 in. (5.7 x 4.1 x 0.8 cm) inner box: 2 1/16 x 1 5/16 x 1/4 in. (5.2 x 3.3 x 0.6 cm)
Cardboard matchbox with inner and outer box; this skillet type is printed on the outer box with black background; printed on the front and reverse is a line drawing of a mountain scape with the text "NEW TOKYO" printed in white and "JAPANESE / RESTAURANT" printed in fuchsia; "100 UNIVERSITY PLACE, N.Y. CITY / (212) 924-6500 / 741-9408 / ADMATCH CORP /NEW YORK / PRODUCT / OF JAPAN”.
Credit Line: 
Gift of Joshua Shapiro
Due to ongoing research, information about this object is subject to change.
Creative: Tronvig Group